Between government 3 Recommendations to ensure efficiency pressures and current consumer demands, energy communications must rise to the challenge of being a model of transparency and efficiency in customer management. The challenge facing the industry is enormous.
The engine capable of boosting physician database energy companies’ communication is based on three key 3 Recommendations to ensure efficiency recommendations, which we’ll discuss in the following lines. But first, we’d like to point out the challenges surrounding energy companies’ customer service.
The problems facing energy communication
The National Commission on Markets and Competition is responsible, among other things, for monitoring the efficiency of companies and agents operating in the energy markets. In 2020, it published the report on the Supervision of Telephone Customer Service Services of Electricity and Gas Marketing Companies. The results revealed some of the sector’s poor practices:
-Very little information about contract penalties, the loss of the social bonus, and the poor rating given to the regulated rate by consumers.
What are your recommendations for improving your energy company’s communication?
People need to be fully informed about the terms of their contracts and services. Therefore, recommendations focus on technological chine directory implementations, transparency of information transmitted, and connection to topics of interest to the user.
Digital transformation with the right technology.
Energy companies have been implementing technological improvements in energy production, storage, and distribution for several years. This has led to increased supply and decreased costs, allowing people to enjoy more advantageous rates.
Communicate with user needs in mind.
Customers expect to be treated with respect and empathy, and to be provided with honest information. Consumers have a very low tolerance for misinformation or a lack of transparency. Failing to provide them with an excellent experience is more than enough reason to switch to the competition.
If you’re wondering how to make communication more truthful, take note:
-Maintain coherent discourse and clear language . Request only relevant information. This can be achieved with virtual switchboard software integrated with a CRM, which provides immediate access to the customer’s file in every interaction. Agents will have access to each customer’s description, request history, and inquiries.
The importance of sustainability and progress
These are topics that spark great interest among energy consumers and are becoming increasingly crucial to Spanish society. Consumers expect companies to be committed to community development and respect for the environment.