Below, select “Search Network”, enter the website address. Additionally, you can create a conversion action: the system will send you a tracking code by email for further installation on the web resource.
In the window that opens, enter the name of the campaign, select the network (we have a search one).
In “Other settings” you can specify the start/end date of the Google campaign
We select the location (in the example – Ukraine, Russia), mark the languages. The correct selection of languages will allow us to more effectively configure contextual advertising in Google Ads, without missing the target audience we need. In particular, English was chosen for a reason: the online ad will be shown even to those users who use an English browser.
Next, we specify the average daily spending budget. If desired, the rates can be left as is – the system algorithms will try to get the maximum number of whatsapp data clicks within the specified budget.
In the last block you can enter additional web links (up to 8), a phone number. In “Clarifications” add information about your services.
Step 2: Ad Groups
Using groups will make managing an online campaign more convenient, so before placing an ad in Google AdWords, it is worth paying special attention to this block. Give a name to the new group. Below, enter a link to the website or indicate a list of your products/services. Based on this data, the system will select keywords for which your Google ad will be displayed. You can edit the keys, adding or deleting unnecessary ones, use negative words.
Step 3: Create a Google Ad
Google Ads gives you the ability to create responsive and search Google ads. Now we need search ones.
In the corresponding lines, we indicate 1) a link to the landing page, 2) headings (will be visible during search), 3) description (the advertising text generation alpha – who are these ad itself, which will be located under the headings). A preview will be displayed on the right.
Click “Save and continue”. All that remains is to confirm the payment details: specify the required account information and card number on the last settings page. Now you can place contextual advertising in Google search.
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