Smart investment cost Many small and medium-sized businesses hesitate to invest in corporate email, but it is actually a smart investment decision. Compared to the cost of dealing with the risks of using personal email (such as data loss, information leakage, or customer loss), investing in corporate email brings a clear ROI (Return on Investment).
According to a report by Forrester Research
Businesses using professional email save an average of 32% in operating costs compared to using discrete personal email. This cost comes from c level contact list reducing work processing time, increasing security and especially the ability to maintain stable customer relationships.
Smart investment cost In short, business email is an important tool to help businesses build a professional image, increase trust, and effectively reach and care for customers.
How to send emails properly when using business email to increase brand reputation
Understanding the importance of business email to inform your clients about special offers news next CloudGO will show you how to write and send emails to customers to increase the response rate up to 95%.
How to send business emails properly
Build a quality customer email database
Before starting any email marketing campaign, the first and most important thing is to build a quality email database. This is the foundation that determines the success of a business’s email marketing strategy.
Absolutely do not buy email lists from third parties, because this action not only violates Decree 90/2008/ND-CP on anti-spam in Vietnam but also phone number germany reduces the effectiveness of communication. Instead, businesses should focus on collecting email addresses legally and with the consent of users through website registration forms, current customer information, or promotions and events.