These are the specifications. For linkedin image ads:
ad name (optional): up to 255 characters
headline: you can use up to 70 characters to. Avoid truncation (maximum 200 characters).
Introductory text:
you can use up to 150 characters to. Avoid truncation (maximum 600 characters).
This includes spaces
Emojis, and punctuation. Use up to four. Emojis in a single image ad.
Urls longer than 23 characters will. Be converted to short links.
Description:
use 100 characters to. Avoid truncation (maximum 300 characters).
The description is only required if telemarketing data you use LinkedIn Audience Network (LAN).
Landing page url.
Required with the.
You can use a maximum of 2,000 characters in the destination url field.
Ctas
file type: jpg, png, or gif
animated gif images must be 400 frames or less.
File size: Up to 5 MB
See the full list of LinkedIn image ad specifications here.
Video
Videos are an interactive way to present your product or service stories through storytelling.
Example LinkedIn ad specifications: Video
Source: Amazon
Here are the LinkedIn video ad chine directory specifications:
Ad name (optional): up to 255 characters.
Headline: you can use up to 70 characters to avoid truncation (200-character maximum).
Introductory text:
you can use up to 150 characters to. Avoid truncation (600-character maximum).
Landing page url:
required with the
you can use a maximum of 2,000 characters. In the landing page url field.
Ctas: select from available formats.
from 3 seconds to 30 minutes.
Most successful video ads are. Less than 15 seconds long.
Note: you can only upload videos from a desktop device. Not from your mobile device.
See the full list of LinkedIn Video Ad b2b reviews specifications here.
3. Carousel
LinkedIn Carousel ads tell an interactive story with a series of swipeable cards. You can customize the content and landing page URL for each card.