Clipit social mia monitoring and Bex*communicatie .
The time that a mayor or alderman would quickly go through the clipping overview of his mobile phone number data updated 2025 city in the morning is long gone. Simply because there is too much publicity: online publicity and social mia have vastly outstripp print publicity. The clipping overview has already been replac by monitoring tools with automatic sentiment analysis. In this way, the administrator can see at a glance what is written where every day while having a cup of coffee.
Clipit annually measures online reporting on the major cities and analyses this with a partner; this year the research period was from 6 September to 6 November. The 15 largest cities in our country and the other provincial capitals were measur.
top 5 number of messages
Amsterdam big winner
Amsterdam receives the most messages, with over 1.5 million messages, almost three times as many as number two Utrecht. The three provincial cities Zwolle, Arnhem and Leeuwarden have nestl themselves in the top 10 cities with the most messages. The cities Maastricht, Amsterdam and Eindhoven are the most positive in the news online; Leeuwarden, Haarlem and The Hague score high with negative messages. Usually, it is events that make a city often mention on websites and social mia; negative reporting has to do with incidents.
Most positive reporting
Maastricht is the most positively written about online. The capital of Limburg excels in positive components of an effective mailing design and template reporting because Flikken Maastricht was one of the nominees for the Golden Televizier ring that was award on October 18.Amsterdam does
top5 positivein the reporting; over the entire period of the study, relatively many positive reports search engine optimization united states america appear, without there being a dominant theme. Eindhoven’s high position is due to winning the Solar Challenge with a car from the Eindhoven University of Technology on 13 October and the reporting around the Eindhoven marathon.