Lack of personalization
Personalization is a mandatory aspect in the digital world. Whether companies communicate with their consumers directly or invest in creating […]
Personalization is a mandatory aspect in the digital world. Whether companies communicate with their consumers directly or invest in creating […]
If the company obtains some engagement data, such as reactions, shared posts, mentions, responses and feedbacks, it is a mistake
In the digital world, getting customers is also very important for companies, but it is no longer the main concern.
Typically, this type of customer is concentrated in the segment of the population that has chosen to adhere to consumer
Do you even know what plaza means in marketing ? If your answer was negative, don’t worry. In fact, if you have
Social media is a great digital marketing strategy. Each of them, however, has special characteristics and offers different tools for
With nearly 387 million users in the region, Facebook is the most popular social network in Latin America. Many of these users
The 4P’s of marketing are: Product, Price, Place and Promotion. These 4P’s are also known as the Marketing Mix. They
Who has never heard the question: “ What is your favorite color ?” I think everyone has been haunted by this question
Of the services offered by Digital Agencies, Content Marketing is one of the strategies adopted internally with the highest investment rates. This
Around 92.1% of Brazilian companies, for example, are present on social networks and of these companies, 97.1% use Facebook as
If previously companies sought to build their reputation in traditional media, now, in the Internet era, reputation on social networks is what plays a