We know – easier said than done.
We recommend using a welcome email sequence to briefly introduce your brand, offer a coupon right from the start, and share a valuable tip or strategy. Go all out to show that your brand is about generosity, not just sales.
Continue to provide the same value throughout cyprus whatsapp number data 5 million your welcome drip campaign. You can then move subscribers to another drip sequence like the one below .
Informational/Educational Drip Emails
Consumers do crave information. We live in a DIY culture, right? People want to know how to do things themselves. They also love statistics, facts, and trivia.
Think of an informational or educational drip campaign this way: You want your subscribers to share the most interesting information at your h5 creative strategy and practice next dinner party. Make them the smartest people in the room.
Again, look at the questions that existing customers are asking. You can also mine blogs and social reviews.
We like to run a Quora search. Find questions that generate high engagement in your industry. Create your own article on that topic and send it qatar numbers to your email subscribers. You can even write a long article, break it up into sections, and incorporate each section into your article. This creates a conversational, understandable flow.
Nurture Drip Emails
This drip email marketing campaign is designed to get consumers to buy your product or service. The first email might address one or two pain points, and the second email might discuss one key benefit of your product or service.
Continue in follow-up emails to describe more benefits, share valuable information, or even explain case studies. In the final email, offer a coupon or other offer that subscribers can’t refuse.
Inspirational/Inactive Emails
Marketers sometimes feel like cheerleaders. There’s no better way to put it.
You may need to pull out all the stops to attract people who haven’t been active in your emails recently. Maybe they delete your emails without reading them or click away.
Regardless, use wit and humor to re-engage potential customers. If they are no longer interested, you can also invite them to unsubscribe. No problem. You don’t want to ruin your reputation by annoying people who don’t want to hear from you.
The point here, though, is to get potential customers excited about your brand again. You can mention your recent Instagram activity or invite your potential customers to respond with questions or concerns.
Keep an upbeat tone in these emails. Be open to your users’ humor and offer a “welcome back” coupon or other incentive if appropriate.
Completed/Almost Completed Emails
This type of email marketing campaign is very effective when used before an event, such as a live webinar. You want to ignite enthusiasm and get your prospects excited. The finish line is approaching!
Send weekly emails reminding your prospects of your upcoming events. Include some teasers to spark their interest in the information you’ll be sharing.