How to Target CEOs in Specific Industries
Targeting CEOs requires a focused, strategic approach—especially when narrowing your outreach to specific industries. CEOs are gatekeepers of strategic direction […]
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Digital Marketing Buzzwords That Need to Die
In the fast-paced world of digital marketing, trends and terminologies are constantly evolving. However, there are some buzzwords that have
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How to Explain Your Email Database Policy to Users
Why Your Email Database Policy Matters How to Explain Your Email Database Policy to Usersit comes to handling user data.
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Avoid These C-Level List Building Mistakes
Building a high-quality C-level executive list is a critical task for any B2B sales or marketing team aiming to engage
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Augmented Reality in Marketing: A New Frontier
Augmented reality is a technology that superimposes computer-generated images and data onto the user’s view of the real world. Unlike
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Personalization of the marketing strategy
Imagine having access to the world’s largest marketplace, where millions of customers search for products like yours every day, all
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5 key benefits of being an Amazon Seller to boost your business
In 2025, we will see an expansion of this practice because it has proven to be very useful in identifying
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Account intelligence goes one step further
Although we already saw significant progress in 2024, artificial intelligence in 2025 will continue to drive new forms of automation. One of
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The expansion of AI as one of the automation
It may seem strange, but even today there are still brands that do not automate their presence on social networks . However,
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Social media marketing automation
Marketing automation is a sector that has not stopped growing. So much so that in 2024, the revenue of this
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Automation trends for 2025 in marketing and sales teams
In addition to all the channels mentioned above, programmatic advertising has also become a way to reach audiences from digital environments. It
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how to automate the purchase of spaces on different channels
Another factor to consider when choosing a communication channel is the objective of the message . That is, whether the goal is