The EAD platform structures knowledge in video class format and, within this environment, considering the current situation, we have released part of the premium courses for access by the general public. Rock UniversityHow has this content model grown? Even though we are talking about EAD as a marketing strategy and not as a main purpose, it is important to point out that it is an already stabilized successful model. Without the idea of ​​distance and online education, people would not be prepared to consume educational content in times of crisis, when this is the only viable option.

The Covid pandemic in a

The Covid pandemic, in a way, forced rapid mexico whatsapp data adoption of this model, especially by those who had not tried it yet, such as children and teenagers who go to school. According to UNESCO, more than 1 billion school-age students across countries were affected by the closure of educational institutions during the period of social distancing. This unexpected disruption of the traditional teaching model also meant that people of all age groups were predisposed to learning online. In view of this, educational content became a truly relevant option, mainly because it can reach any audience, in any area of ​​interest.

Increased interestOne of the issues

Increased interestOne of the issues that has most marked this period of global crisis is the growing interest in content of different types. From online classes to materials that educate on different subjects, people have been searching the web for content that, in some way, can help them during the period of social distancing imposed by the coronavirus. A great example of a trending topic is productivity. Increasingly, people are looking for materials that help guide their daily lives to be freer from distractions, have greater focus on home and work tasks and, in general, be more productive.

search for productivitySearch for “productivity”The

Google search for productivity Search for “productivity”The direct search for knowledge has also grown considerably. This shows how part of the your website and single product in ite-commerce and intuitive and very powerful active internet audience sees this content model as something concrete. This is reliable proof that it is truly valid to outlet ugg make educational content available on the web.Search on Google for “classes”Search for “class”Search on Google for “courses”Search for “courses”Who can explore this strategy?The educational content strategy is widely accessible, in addition to being democratic. This means that companies of all sizes, and with the most diverse target audiences, can be successful with this practice.

What matters most in this

What matters most in this choice is the way in which the content is offered and how useful it is for the audience. There are no notable restrictions that prevent companies of any sector and size from starting to generate educational content. Considering that it is not really necessary to create large distance learning platforms for this, it becomes much simpler to create a greater connection with the target audience, generating value and educating on different topics.