I would then do the complete program for them.
And then I would take good thing around 40 or 50k for it .
So 40,000 for one year , for annual accompaniment.
Then I only need 3 of these customers and I already have 120,000 a year.
That is the plan.
How do we get there?
I don’t have to pre-produce anything.
I just have to write down my concept so that I know all the steps and how I would proceed with each roastery.
So, the next step is:
#4 The opt-in!
After I have built this product, this service, in my head, at least, then comes the opt-in.
I would build a landing page with a big button and I would make an offer that is so good that people can’t say no.
(Reading tip: How to create a landing page and generate 5000+ leads )
All you have to do is give me your email and what you will get:
What does a roastery want?
If you tell them:
“Five tips for better coffee” or something like that,
that won’t get them out of their reserve.
You won’t win any prizes for that.
No one will bother to enter their email address.
Or no idea
“10 great coffees you didn’t know existed.”
This is nice for consumer magazines or something like that or for German department stores.
You can then do a little report about great coffee from India or something like that.
But a roastery already knows about coffee.
They know how coffee works.
They are very good at their business, so they know everything about coffee.
For this reason,
But how can special lead I lure them?
The area they are not yet very good at is marketing and making money.
Where I then say, for example, industry reports on how you can increase your ROI , how you can get customers online and how you can be found better locally and have more authority in your city.
I would put together a kind of report, including industry figures.
Of course I would do a lot of research.
Many freebies, lead magnet offers are very lazy, they don’t make the effort.
They cobble it together quickly and hope it works.
Here at these roasteries yes that doesn’t work
They already have an idea.
You google ads conversion optimization: transform your results can’t fool them.
That’s what I always say anyway:
Never betting email list try to rip off your readers.
The reader is always smarter than you think.
Therefore, always be honest , transparent and put in a lot of effort.