PPC (Pay-Per-Click)
A form of online advertising where advertisers pay a fee each time their ad is clicked. Common platforms for PPC include Google Ads and social media ads.
7. Content Marketing
Creating and distributing valuable, relevant content to attract and engage a target audience. Examples include blogs, videos, infographics, and ebooks.
8. Inbound Marketing
Marketing strategies that attract customers singapore phone number list by creating helpful content and experiences tailored to them, rather than pushing out promotional messages.
9. Outbound Marketing
Traditional marketing methods such as key services offered by telemarketing agencies cold calls, direct mail, and TV/radio ads where the business initiates contact with potential customers.
10. Customer Journey
The complete experience a customer has uas lists with a brand, from initial awareness through consideration, purchase, and post-purchase engagement.
11. Lead Generation
Strangers into prospects interested in your products or services.
12. Marketing Funnel
A model describing the stages prospects go through before becoming customers—typically Awareness, Interest, Decision, and Action.
13. Analytics
The measurement, collection, and analysis of data to understand user behavior and campaign effectiveness.
14. Bounce Rate
The percentage of visitors who leave a website after viewing only one page. A high bounce rate may indicate poor user experience or irrelevant content.