This data is only extracted from reliable sources, such as the WHO (World Health Organization). Additionally, there is a new menu on the SERP (on the left, on desktop; at the top, on mobile), which allows you to navigate between Overview, Symptoms, Prevention, Treatment and Statistics. Search Engine Land, in fact, believes that this change is here to stay. Notices about Covid- in the SERPO Google has developed a tool so that websites can offer warnings about Covid – closure of institutions, transport restrictions, guidance on isolation, etc.

— directly in the SERP

— directly in the SERP snippet. The feature is job seekers phone numbers list offered primarily to government, health and school websites, but can also be used by other websites, which may just take a little longer to see the publication. Notices must be configured with structured data or via Google Search Console. They look like this on the SERP:Example of warning about covid- in Google SearchGoogle Free shoppingThe pandemic has affected many businesses. Some have closed their doors, others are struggling to survive.

Given this scenario Google saw

Given this scenario, Google saw the opportunity to help the marketing of small and medium-sized businesses with online sales that are without  still out consider the importance of connectionsadvertising budget. Therefore, Google released the free listing of products on Google Shopping, which was previously only possible with investment. According to the official announcement, this update would be available in the United States in April and expanded to other countries throughout Later on, you will learn more about how organic Google Shopping works and how to take advantage of it.

Updated information about eventsThe pandemic

Updated information about eventsThe pandemic cz leads caused many events to be cancelled, postponed or virtualized. So, Google wants this information to appear updated to users. In structured data markups, the developer could already add data about events. Now, there are other markings to define the status of the event (cancelled, postponed, rescheduled or online) and, when applicable, the date and location where it will take place. New Tags in Google My BusinessGoogle has also added new tags to Google My Business restaurant pages.

Now they can highlight their

Now, they can highlight their mode of operation during the pandemic (dine-in, takeout, or delivery). See an example of how it appears on the SERP:New Google My Business tagsNew experience on Google NewsGoogle News was also updated during the pandemic — after all, it is one of the most important sources of information, especially in the fight against fake news. Google created a special page about covid-, with filters by region and subjects and priority for trusted media outlets.