If you decide to create your own original content and sell products this way, this is a more difficult path. It requires more time and creativity. TikTok is largely based on viral content, so the publications must be exactly that, otherwise the social network will ignore them.
To stay on top of trends, use the Discover page. There, track hashtags, and then create your own version of a trend that somehow mentions your business. For example, one of the popular hashtags right now is #WipeItDown. Users wipe a phone number library mirror to the beat of the song “Wipe It Down,” where after the third move, they reveal a different version of themselves.
Creating Viral Content
How can this be used for business? For example, the third time you can show an “improved” version of users after they have used your product or service.
Brands often use targeted advertising to show users products they previously viewed on their sites. This helps companies bring the potential customer back and sell that or a similar product.
According to Statista, 27% of internet users believe that targeted advertising in search engines is a convenient way to learn more about interesting products, and 41% of respondents aged 18 to 24 like to discover new products through this advertising channel.
Header and footer of the Artjoker website
The goal of contextual advertising is to encourage customers to buy a product through attractive advertising on websites and mobile applications that match the context of the user’s content.
According to research by Databilities,contextual advertisingPotentially brings in almost twice as many clicks as targeting. This data is based on user personalization of the marketing strategy cookies. This way, business owners can promote their products and services to the right person at the right time.
“Once at Artjoker we were doing contextual
The specialists got busyGoogle ads, to attract leads at the first touch. What does this mean? A person clicks on an ad and immediately converts – makes a purchase or orders a service. We used the contextual display network (CMS) in our work. In two months, the number of requests on the site increased by 65.83%. Our experience tells us: if you are taiwan lead looking for the most effective advertising channels, context is what will definitely work,” says Olga Frolova, marketing expert at Artjoker.
Results of Artjoker specialists with contextual advertising for the ophthalmological services website.