First ask them what topics they want to learn about. Obviously, this section will vary depending on your industry, but the value you gain from this information will remain the same. Understanding the mobile users who visit your site will encourage them to return for repeat visits, which means higher conversion rates over time.
Invest in video content
Mobile users are more interested in video content than desktop users. Video content is generally easier to digest and more interactive. If someone is taking a lunch break at work, they have time to watch a quick video, whereas they may not have time to read a 20-minute blog post.
If you want to increase your mobile conversion rate, it’s recommended that you focus on creating high-quality videos that help your audience learn and grow. The best part about this strategy is that you probably don’t have to worry too much about content creativity.
You can go to your blog and find the most popular posts. Repurpose the written content into a video and there you go. A video that serves the same purpose as a blog post is more appealing to mobile users.
It’s worth noting that you should always try to add extra value to your videos. So if you’re making a video a few months after you published your blog, add new statistics and details to make your latest work meaningful.
Mobile marketing is here
To stay and business owners are starting to adapt to it’s wise to have a private driver this trend. We expect to see the number of smartphone users increase every year. If you haven’t yet developed a mobile marketing conversion strategy, now is a great time to start.
As your business grows, you may choose to look at your aub directory analytics and see how your mobile conversions compare to your desktop conversions. If you find that your mobile conversion rate is consistently lower, it may be time to take a closer look at your strategy and see if there are any ways to speed up your site while providing more value to your customers.
