Work harder Lower Your Bounce Rate Bounce rate is the number of visitors who enter . your site and leave after visiting one page A high bounce rate often means folks . aren’t finding the information on your site useful — and it lowers your overall ranking . If Google sees ten people are coming to your site and they’re each spending five . minutes there they think “Oh okay people like this site it’s useful!” and they’ll start .
Sending More and More Visitors
Sending more and more visitors to your site Good content south korea cell phone number list tends to have a snowball . effect and I find content marketing as a whole is like that b2b content marketing . snow So how do you get that snowball effect started? Use a tool like usertestingcom . where you hire someone to go through your site and provide feedback You give the . questions and tasks to complete and they provide a recorded session with feedback such as .
Where the Experience Doesn’t Feel
Where the experience doesn’t feel good It’s an easy way top tools for optimizing telemarketing outreach to see where people are . dropping off so you can rearrange your site or maybe create more engaging content There’s . also Google Optimize which we just began using at Leadfeeder for A/B testing b2b content . marketing google optimize It really does help give you an idea of where people are . dropping off so you know where to focus your efforts Pay attention to load time .
Load Time Is a Simple
Load time is a simple metric — but it can really ding cmo email list your site in . Google’s eyes If you have a beautiful video that loads automatically when somebody clicks on . your site that unfortunately can really impact your load time and result in lower search . rankings Google penalizes sites that take over 30 seconds to load which I’ve seen repeatedly . especially with big design firms that have a really beautifully designed website Here’s the thing .
 Percent of Visitors
 37 percent of visitors will bounce if your site takes more than 5 seconds . to load — and that includes on mobile devices which struggle even more to load . really compleimages and videos Here are a few tips for improving load time Use Google’s . PageSpeed Insights tool to see where your site stands Make sure images and videos are . compressed Consider using lazy load function which loads images only when a viewer scrolls to .