Your posts easier to read by including formatting features like Bullet points (See what I . did there?) H2 and H3 headings Bold and italic fonts to make key points stand . out Images GIFS and charts Consider using the Inverted Pyramid Style to guide your writing . This format draws the reader through written content by leading with the most essential information . b2b content marketing lead funnel Upgrade and repurpose content Great content doesn’t create itself — .
It Takes a Ton of
It takes a ton of time Which is one spain cell phone number list reason I think a lot of . B2B businesses don’t get the most out of content marketing Take this post which was . a recap of another webinar we did b2b content marketing social selling It took me . about three hours to write but before I even wrote it we had to have . the webinar transcribed Then I had to edit it add all the images links and .
Alt Tags Our Designer Created
Alt tags Our designer created a few of the images and set realistic telemarketing conversion rate goals that took around an . hour All in that post took about five hours between writing design editing and just . general project management For a post that might not even be relevant in a year . That can be really disheartening Instead of letting all that awesome content die look for . ways to repurpose and update Start by going into Google Analytics and looking for the .
Most Popular Posts from Simonths
Most popular posts from simonths or a year ago Find the cmo email list ones aren’t getting as . much traffic now — maybe they need updated stats maybe they need more visuals Or . create a longer version I look at those posts and think — is it 2000 . words? Why don’t I make it the ultimate guide make it 4000 words? Here are . a few other ideas for making the most out of content Take content from a .
Blog and Create a Slide
Blog and create a slide deck Combine several blog posts into an ebook Take an . e-book and make a series of blog posts out of it Turning content from a . webinar or blog into an infographic There is a ton you can do with the . content you’ve already created you don’t need to crank out new content every day Instead . take a look at what you already have and find ways to make that content .